Approaching and securing sponsors becomes easier when you understand how sponsorship works, how to communicate your value, and how to position your organization or event effectively.
How sponsorship works, common misconceptions, and the right mindset for creating mutually beneficial partnerships.
Sponsorship language, how to communicate your organization's value, and what sponsors look for when considering an opportunity.
How to approach sponsors and present your organization, event, or initiative strategically in a way that demonstrates value and creates the foundation for a win-win partnership.
Roberta Vigilance is an Event Sponsorship Consultant, Strategist & Educator who advises and teaches through a simple, clear, and reliable framework designed to help clients identify and solve sponsorship readiness challenges.
Event Sponsorship Training Seminar
September 15, 2026
12:00 PM–2:00 PM ET (New York)
2-Hour Live Online Training
$345 per seat