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Events cost money. Sponsors fund events.
Learn how to secure sponsors.
Understand how to approach sponsors, communicate your value, and sell your event. Repeat the steps and generate consistent revenue for your event.
Gain clarity and learn the steps to secure sponsors for events, big or small.
Whether you're a first-time event planner or seeking confirmation, this guide is for you. Stop guessing and confidently follow a proven process to secure sponsors again and again.
Event planners, professionals, community leaders, celebrities, speakers, authors, athletes, and teams—anyone looking to secure sponsors with confidence, follow a clear process, and get funding for their event.
Available: Ebook & Print
How to Secure Sponsors Successfully –
Published 2005. Updated 2025.
A reader shared this photo from their print copy—page on “About Event Sponsorship."
This guide helps you make it easy for sponsors to say yes—and fund your next event.
Benefits of This Book:
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