About Roberta Vigilance

I help events secure sponsors. I bring clarity to secure sponsors for events by adding structure and systems that make the sponsorship process work.

My work is grounded in more than two decades of hands-on sponsorship experience, beginning in 1999 with sponsored events and continuing through advisory and consulting engagements with events and organizations preparing to engage both corporate and local sponsors.

Over the years, I have supported clients in clarifying sponsorship positioning, aligning with the right sponsors, and presenting opportunities in a way sponsors understand and evaluate with confidence. My focus is not on asking for funding, but on preparing sponsorship opportunities correctly before outreach begins.

I am the founder of Vigilance Style & Grace and the author of How to Secure Sponsors Successfully. My work is shaped by real-world sponsorship experience—being directly involved in how sponsorship decisions are evaluated, what influences consideration, and where proposals often lose clarity.

Today, I work with clients who want a thoughtful, strategic approach to sponsorship—grounded in understanding, clear communication, and selling with intention, resulting in clarity, structure, and systems that support professional positioning.

Contact Roberta to discuss sponsorship advisory and services.